...It is a PR activity, and is more limited than PR magazines and public relations magazines, which aim for a broader external impact than just within the company, but there is cooperation with them. The first company newsletter in America, a country that is advanced in the practice of the idea of company newsletters and their technology, is said to have been created in June 1887 at the National Cash Register Company (now NCR Corp., Ohio). After that, more and more appeared, and industry-specific and national organizations were also born. ... *Some of the terminology referenced in "NCR Corp." is listed below. Source | Heibonsha World Encyclopedia 2nd Edition | Information |
…PR活動の一つであり,社内ばかりでなく広く対外的な効果もねらったPR誌や広報誌よりも限定されるが,それらとの連携もみられる。社内報の思想の実践とその技術の先進国であるアメリカに最初の社内報が生まれたのは,1887年6月ナショナル金銭登録機会社(現在のNCR Corp.,オハイオ)においてであったとされる。その後次々と現れ,産業界ごと,また全国的な団体も生まれた。… ※「NCR Corp.」について言及している用語解説の一部を掲載しています。 出典|株式会社平凡社世界大百科事典 第2版について | 情報 |
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