The trademark name of an American cola drink. The name comes from the fact that the main ingredients are an extract of coca leaves and cola nuts, but the exact ingredients and manufacturing process are kept secret. It was created in 1886 by John S. Pemberton, a pharmacist in Atlanta, Georgia, as a tonic. It is said that the unique flavor was discovered when he accidentally diluted it with soda water instead of water. Pemberton sold the concentrate to drug stores and soda fountains, but after spending $74 on advertising in the first year, he made $25, so he sold the business for $1,750. Source: Heibonsha World Encyclopedia, 2nd Edition Information |
アメリカのコーラ飲料の商標名。コカの葉とコーラの実の抽出液を主要な原料とするのでこの名が生まれたが,こまかな成分・製法は秘密とされている。1886年,ジョージア州アトランタの薬剤師ペンバートンJohn S.Pembertonがトニック(強壮剤)として創製した。手違いで水の代りにソーダ水で割ったことにより,独特の味が発見されたという。ペンバートンはその原液をドラッグストアやソーダ・ファウンテンに売ったが,最初の1年で宣伝費74ドルに対し収入25ドルという結果に終わったため,この事業を1750ドルで手放した。
出典 株式会社平凡社世界大百科事典 第2版について 情報 |
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