Fish rolling - Uokoroshi

...This was a distribution market system suited to marine products, whose nature had changed from perishable to storable goods, but on the other hand, it also made it difficult for consumers to monitor the distribution of marine products. This lack of disclosure of transactions led to business practices that were motivated by the idea of ​​"hiding fish" or "rolling fish" during the oil crisis (autumn 1973) and the 200-mile shock, and drew harsh social criticism from consumers. However, it must also be emphasized that these new developments in the marine product market brought about more efficient supply and demand, distribution transactions, and price formation for marine products, and contributed to the expansion of social demand. ...

*Some of the terminology that refers to "fish rolling" is listed below.

Source | Heibonsha World Encyclopedia 2nd Edition | Information

…それは腐敗性商品から貯蔵性商品へ性格変化をとげた水産物にふさわしい流通市場の仕組みではあったが，反面，水産物流通に対する消費者の監視を難しくするものでもあった。このような取引の非公開性が石油危機(1973年秋)や200カイリ･ショック時の〈魚かくし〉や〈魚ころがし〉という思惑に走った商取引をうみ，消費者のはげしい社会的糾弾をあびたわけである。しかし，こうした水産物市場の新展開が水産物の需給や流通取引，価格形成の効率化をもたらし，社会的需要の拡大に貢献した点も強調しておかなければならない。…

※「魚ころがし」について言及している用語解説の一部を掲載しています。

出典｜株式会社平凡社世界大百科事典 第２版について | 情報