Catchphrase

Japanese: キャッチワード
Catchphrase
〘noun〙 (catchword) ① a slogan, a catchphrase, or a catch phrase. (Onibiki Seikai Kindai Shin Gyojo Jiten (1928)) ② an entry word placed in the margin of a dictionary. In many cases, the first and last entries on a page are placed there.

Source: The Selected Edition of the Japanese Language Dictionary About the Selected Edition of the Japanese Language Dictionary Information

Japanese:
〘名〙 (catchword)① スローガン。標語。また、うたい文句。〔音引正解近代新用語辞典(1928)〕② 辞書類で、欄外につける見出し語。多くの場合、そのページの最初と最後の見出し語をのせる。

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