Singer [company] - Singer

Japanese: シンガー[会社] - シンガー

A global sewing machine company. In 1851, Singer founded IM Singer in the United States. With installment and trade-in sales, the company dominated the global sewing machine market until after World War I. Although the company took a passive approach at one point, it actively diversified into home appliances and office equipment after World War II. In 1963, the company changed its name to its current one. It also has numerous factories overseas, and its sales network spans more than 150 countries. In 1997, the company acquired German sewing machine manufacturer Pfaff, strengthening its foothold in Europe. In September 1999, the company filed for bankruptcy under the Federal Bankruptcy Law. It made major cuts in staff and relocated its factories to low-wage areas.

Source : Heibonsha Encyclopedia About MyPedia Information

Japanese:

世界的なミシン会社。1851年シンガーがI.M.シンガー社を米国に設立。割賦・下取販売方式で，第１次大戦後まで世界のミシン市場を席巻した。一時消極策をとったが，第２次大戦後は家庭電器・事務機器などに積極的に多角化を進めた。1963年現社名に変更。海外にも数多くの工場をもち，その販売網は150ヵ国以上に及んだ。1997年，ドイツのミシンメーカーPfaff社を傘下に収め，欧州での地盤を強化。1999年９月，連邦破産法に基づき破産を申請。大幅な人員整理と低賃金地域への工場移転などを行った。

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